Coddington Design
Client: Coddington Design
Project Scope: Blogging + Monthly Newsletter
Timeline: Twice per month
Copywriting Goals: Developed monthly long-form content delivered as 2 blog posts and newsletters to attract ideal clientele and engage existing readers. Each piece of content incorporated strategic SEO keywords to enhance the blog and design firm's visibility on Google rankings. The copy was meant to embody our client's wit and voice, establishing a unique connection with the readers and offering a glimpse into our client's fun design approach.
Role & Approach: As a Strategic Copywriter at Ochre & Beige, I developed high-quality content and formatted imagery based on predetermined design topics outlined in our content calendar. Each deliverable was completed by a two-person team with a Senior Editor adding the finishing touches before formatting the content for delivery on scheduled dates.
Collaboration Tools: Google Suite, Asana, Dropbox, Canva
Content Examples: Click images below
Copywriting Goals: Developed monthly long-form content delivered as 2 blog posts and newsletters to attract ideal clientele and engage existing readers. Each piece of content incorporated strategic SEO keywords to enhance the blog and design firm's visibility on Google rankings. The copy was meant to embody our client's wit and voice, establishing a unique connection with the readers and offering a glimpse into our client's fun design approach.
Role & Approach: As a Strategic Copywriter at Ochre & Beige, I developed high-quality content and formatted imagery based on predetermined design topics outlined in our content calendar. Each deliverable was completed by a two-person team with a Senior Editor adding the finishing touches before formatting the content for delivery on scheduled dates.
Collaboration Tools: Google Suite, Asana, Dropbox, Canva
Content Examples: Click images below
